PRASAC Promotes Financial Literacy with Let’s #TALKMONEY Campaign

Phnom Penh, 28 February 2017: PRASAC proudly promotes financial literacy among Cambodian people through “Let’s #TalkMoney” campaign which is initiated by the National Bank of Cambodia (NBC). This private-owned financial institution has contributed its budget for publication and official release ceremony of the book titled “Let’s #TALKMONEY”.

The official launch of this invaluable book was held at Phnom Daun Penh primary school on 28 February 2017, and gathered by more than 400 participants including students, teachers and officials from financial institutions and development partners.

This book release is one of ‘Let’s Talk Money’ campaign’s serial activities which include Public Service Announcements, video clips, and informational guides disseminated through the campaign’s Facebook page and website.

Mr. Say Sony, SVP & Marketing Management of PRASAC, said that, “The campaign ‘Let’s Talk Money’ seeks to educate and empower consumers and promote financial awareness so as they can avoid over-indebtedness, choose the right financial services and products, and have zero chance of falling victim to scams and predatory lending from the informal lending sector.”

“Financial literacy plays a leading role to sustain economic development for a nation. In our daily life, the way we manage money define us. If we use money wisely, our life will be better off. So, absorbing financial knowledge is a must for the citizen to gain better living and growth,” said Say Sony. “We hope that PRASAC’s contribution in this initiative will encourage Cambodian people to openly talk about money and have better financial knowledge and wiser decision.”

“PRASAC has taken care of its clients since its incorporation. We have applied the Client Protection Principles in our lending process. We make sure that the clients are well-informed.”

Moreover, PRASAC has been constructed 19 library buildings with already equipped the library facilities and 2 others are in the constructing stage. And other five new library buildings will be constructed within the year of 2017 as well.

Please kindly note that PRASAC is a private company; and it is NOT a state-owned institution.

Further info on Lets #TALKMONEY Campaign: